Questionnnaire
We sent a SurveyMonkey, survey to 20 people. These people had a range of ages and tastes in music, this questionnaire will allow us to understand the importance of a music video and popularity and structure of your music video. 80% of the audience where females and the other 20% there males. Females are our main target audience however due to the mass audience and audience pull with R'n'B music our song reaches out for both females and males. Their ages stretch across a whole range of years, from teenagers to adults its clear from the star ratings that R'n'B music is a popular genre. This is important as we need to make sure that our music video isn't to graphic as well as making it look interesting for the older audience members.

We asked the audience to rate R'n'B music out of 5 stars,this was to allow us to understand whether or not we need to make our music video global or make it more indie style. From our research the majority of the people said only positive comments about R'n'B music and over half rated it either 4 or 5 stars. The most popular R'n'B artist from our survey was Rihanna with a massive 8 people choosing her as their favourite artist, followed by Beyonce and Whitney Huston, there were also some other artists that are less known such as Lauren Hill. We want to use a mainstream artist to keep up with the high expectation of these R'n'B artists. The rating for Pop music was also positive the majority rated the genre at 4 stars, however Pop had less favourites than R'n'B. Justin Bieber was the most popular pop artist chosen for this genre, followed by Sia and Adele, we have already decided as a group we want to do a female vocal song in order for it to connect with us better and will allow us to do our best. On the other hand Rock had quite a few negative comments as 30% rated the genre rubbish therefore we have chosen the most popular genre. 7 people said that they didn't have any favourite Rock artists, this may be due to the fact they don't like it or they don't know any artists, the most popular band was Fall Out Boy with a total of only 5 therefore highlighting the lack on interest into Rock music. Overall we have come to the conclusion of using a R'n'B music genre. This will allow our music video to be successful and aim to the mass audience.
Music videos are only shown through TV Music channels and on social media. When in a car or at work, the radio is normally played therefore the music videos aren't shown. With technology improving every day its becoming easier to access a range of different music devices some containing just the MP3 version but others now including the videos. We asked our audience how long a week they would spend watching music videos the majority said they only play the video in the background which shows they aren't fully focused on the music video however a large portion watch between 1-3 hours, this motivates us to make sure that if our song gets played within their time slot of watching it needs to be a remembered one. The audience who chose none where all in the over 20's bracket therefore they spend most time at work or in the car therefore only a radio is at access.
From our research we have come to the conclusion that we are going to chose R'n'B for our genre and we also understand the importance of our music video. We will look at different Rihanna songs before deciding our final song however we do still want to consider the genre pop therefore we could look at Sia or Adele songs. We need to make our music video stand out however still fit with the song. The next post will allow you to see our son choices.
Music videos are only shown through TV Music channels and on social media. When in a car or at work, the radio is normally played therefore the music videos aren't shown. With technology improving every day its becoming easier to access a range of different music devices some containing just the MP3 version but others now including the videos. We asked our audience how long a week they would spend watching music videos the majority said they only play the video in the background which shows they aren't fully focused on the music video however a large portion watch between 1-3 hours, this motivates us to make sure that if our song gets played within their time slot of watching it needs to be a remembered one. The audience who chose none where all in the over 20's bracket therefore they spend most time at work or in the car therefore only a radio is at access.
From our research we have come to the conclusion that we are going to chose R'n'B for our genre and we also understand the importance of our music video. We will look at different Rihanna songs before deciding our final song however we do still want to consider the genre pop therefore we could look at Sia or Adele songs. We need to make our music video stand out however still fit with the song. The next post will allow you to see our son choices.



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